creative director
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Coca Cola Energy - Show Up

In our hyperconnected world, it’s never been this easy to not show up for your friends in real life.

We’ve all been there — watching the blinking dots on your phone as your friend decides whether to cancel a night out with you. Just when you’re about to have some fun, someone no longer has the energy.

Nowadays, no one is safe from being flaked out on. Not even the great Martin Scorsese. In this Super Bowl film, Coke Energy is the ultimate anti-flakiness elixir. Because when you have energy, you Show Up, instead of flaking out.  

TL';DR: Very few people can say they’ve contributed to Martin Scorsese’s life-long legacy of great work. Even fewer people can say they were part of Martin Scorsese’s worst piece of work. I’m beyond proud to be a member of such a select crew of idiots.

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